We at Novo Nordisk strive to make a difference and improve the life of millions of people affected by diabetes and other illnesses around the world. We use information about our visitors to improve our products and gather vital information that could help us improve our websites. Being an industry leader in Corporate Social Responsibility we take your privacy seriously, and we only collect and keep information as long as we need it for a specific task. We will never transfer or sell personally identifiable information about our visitors to a third party unless we explicitly state so at the time of collection, or ask for your permission before doing so.
Some information we ask you for directly, but other information is collected automatically. All information collected automatically is stored in an aggregate form and cannot be used to identify you as a specific individual. To provide additional functionality on our website, answer your enquiries, and improve our products, we occasionally ask you to provide us with information that can at times be personally identifiable and sensitive. As a result, information gathered by us can be divided into two main categories: personally identifiable and sensitive information, and aggregated visitor statistics. We do not link aggregated visitor statistics with personally identifiable and sensitive information.
Aggregated visitor statistics.
When you visit our websites, we automatically collect general information about your computer and its location, as well as where you came from. This information cannot be used to identify you as an individual. This information is only used in aggregate form to tell us where our visitors come from, what they look at, and where they spend the most time. This allows us to improve our websites to create a better experience for you.
Information we gather automatically:
At times, we need to collect more personal information about you. We might ask you for information such as your occupation to better understand our visitors, and to improve your visitor experience.
Typically, the information we ask for includes some of the following, but this list is not exhaustive:
In any case, whenever we ask you for any personal information that can be used to identify you as an individual, we will always provide an explanation as to why we gather the information, how we gather it, how we store it, and how we plan on treating and using it. We will only gather this information if you specifically agree to ‘opt-in’, i.e. you explicitly give us your consent to collect this information from you. We will not gather any personally identifiable information from you unless you specifically agree to provide it to us. We will only gather and store personally identifiable information for the purpose stated during the gathering process. When we finish processing your information for the stated purpose, we will erase and destroy it to ensure your privacy.
There is always a lot of information that a company can ask you for,
but Novo Nordisk will only ask for information where there is a clear
and necessary need for that information, which is clearly and
adequately explained to you. You will always have a choice as to what
information you provide. Also, you can write to us and ask for a
summary of information we have that relates to you or contact us to
have information deleted or modified.
There are three main ways in which we gather information. They will
be explained below.
As with most other web sites, our servers keep logs over which files
were downloaded, and which computers downloaded those files.
Information gathered by our servers can be analysed and used to create
aggregate visitor statistics which we use for evaluating and improving
Aggregate visitor information is sent by your computer to secure
servers owned by our visitor traffic tracking vendor. Only Novo
Nordisk and our vendor are allowed to access this data. Sale or
transfer of any data to a third party is strictly forbidden.
Cookies are small text files that are placed on your device, e.g.
computer, tablet or mobile phone. This link provides an in-depth
does not currently use/allow for use of chat rooms.
The only third party that might have access to your information is our visitor traffic tracking vendor. We store our aggregated visitor traffic data, and survey data on their secure servers. The vendor is working under the instruction of Novo Nordisk in accordance with our safety measures and is strictly forbidden from transferring any part of our data stored on their servers to any other third party. We don’t share personally identifying or sensitive information with other third parties without your prior explicit permission, except when required by law or official regulations. We may disclose, only in aggregate form, our statistical analysis or demographics of users to third parties, e.g. “x% of site visitors are men.”
Protecting the privacy of children is important. Novo Nordisk does
not intend to collect personally identifiable information from
children (a child is defined as being under the age of 18) without
permission of the child’s parent or legal guardian. Children should
submit personally identifiable information to Novo Nordisk only with
the explicit permission of their parent or legal guardian. Where
appropriate, we will instruct children not to submit personal
information. If your child has submitted personal information and you
would like to request that such information be removed, please
Novo Nordisk is committed to keeping data about you accurate and up
to date. Therefore please advise Novo Nordisk of any changes to your
details from time to time by contacting Novo Nordisk via the Contact
Us form on this page.
You may access the personal information held about you by or on
behalf of Novo Nordisk and to ascertain the purposes for which it is
processed subject to certain criteria being met. Please contact via
the Contact Us form on this page for further information if you wish
to obtain insight in your personal information.
Novo Nordisk A/S,Novo Allé2880 BagsværdDenmark.
The content presented on this Novo Nordisk website is presented
solely for informational purposes. The website does not provide you
with advice or recommendation of any kind and should not be relied on
as the basis for any decision or action. You are advised to consult
professional advisors in the appropriate field with respect to the
applicability of any particular aspect of the contents. In particular,
nothing on this website constitutes an invitation or offer to invest
or deal in Novo Nordisk securities. Further, the website provides
selected information of diseases and their treatment. Such information
is not intended as medical advice. Such information is not a
substitute for the advice of a health care professional. If you have
or suspect having any health problems, you should consult your general
practitioner or other qualified health provider.
The information on this website is provided "as is" and
Novo Nordisk makes no representations or warranties, expressed or
implied, including but not limited to the implied warranties of
merchantability, fitness for a particular purpose or non-infringement.
Novo Nordisk makes no representations or warranties of any kind as to
the completeness, accuracy, timeliness, availability, functionality
and compliance with applicable laws. By using this website you accept
the risk that the information may be incomplete or inaccurate or may
not meet your needs or requirements.
Neither Novo Nordisk nor our content providers shall be liable for
any damages or injury arising out of your access to, or inability to
access, this website or from your reliance on any information provided
herein. Novo Nordisk disclaims any and all liability for direct,
indirect, incidental, consequential, punitive, and special or other
damages, lost opportunities, lost profit or any other loss or damages
of any kind. This limitation includes damages or any viruses, which
may affect your computer equipment.
This website contains links to other sites that are not owned or
controlled by Novo Nordisk, please be aware that we are not
responsible for or have control over the privacy policies of these
sites. This privacy statement applies only to information gathered on
this website. We strongly encourage you to read the privacy statements
of every other site you visit that gathers personally identifiable
Novo Nordisk does not endorse websites linking to Novo Nordisk
sites. Novo Nordisk is not responsible for content on these linked
sites or for control over information that users may choose to provide
to these sites.
Novo Nordisk reserves its right to alter, modify, substitute or
delete any content of or may restrict access to or discontinue
distribution of this website at any time and at its sole
The content of this website is the property of Novo Nordisk and is
protected by copyright laws. The trademarks, service marks, trade
names, logos and product displayed on this website are protected
worldwide, and no use of any of these may be made without the prior
written consent of Novo Nordisk. You are welcome to download the
content of this website, however, only for your personal and
non-commercial use. No modification or further reproduction of the
contents is permitted. The content may otherwise not be copied or used
in any other manner.
Any questions, comments, suggestions or any other communications,
including any ideas, inventions, concepts, techniques or know how you
may forward to this site or otherwise to Novo Nordisk, electronically
or by any other means, are on a non-confidential basis and will become
the property of Novo Nordisk, which Novo Nordisk without restriction
may use in any fashion and for any purposes whatsoever including
developing, manufacturing and/or marketing goods or services.
Your access and use of this website and the contents hereof shall be governed by and interpreted in accordance with the Laws of Denmark.
This policy was last updated on April 2013.